That AMC ad featuring Nicole Kidman has gotten the Saturday Night Live treatment. In the new version of the commercial, Chloe Fineman steps in to portray Kidman, this time reimagining the sequence of events in the AMC movie theater but with the same dialogue. You can see the SNL version of the AMC ad below.
In the original ad with Kidman, the actress steps into an empty movie theater as she delivers her lines about the filmgoing experience. The parody has others joining her in the theater, such as one man played by Kenan Thompson. After sitting near Fineman’s Kidman and hearing part of her spiel, Thompson gets up to find another seat. Others in the theater seem to follow Fineman in a cult-like manner as she literally levitates similar to Max (Sadie Sink) from Stranger Things 4, much to the horror of one of the theater ushers.
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“What the f*** just happened?” Thompson asks at the end of it all.
Chalk up Kidman as just another one of Fineman’s many impersonations as an SNL performer. She also takes on other notable stars like Drew Barrymore, Reese Witherspoon, Britney Spears, Elizabeth Olsen, Megan Fox, and JoJo Siwa, among others. Fineman has been with SNL since 2019.
The AMC Ad Will Get a Sequel
It was just recently reported that AMC will develop a follow-up ad for the Nicole Kidman promo. Billy Ray (The Hunger Games, Gemini Man), who wrote the first ad, told Vanity Fair he was eager to get to work on the “sequel” advertisement.
“I’m very, very excited about it,” he said. “All I can tell you about it is we are not dumb enough to fly in the face of the one we’ve already done and try to top it. So it’s a very, very different approach that is a little bit of a wink to the one we’ve already done.”
Confirming that Kidman will return and commenting on the value of the first ad, Ray added, “Of course, it’s with Nicole. I’m not doing this without Nicole… When Nicole first asked me to do it, I was just doing it as a favor. I said I would do it for free just because I’m a fan and a friend of hers. My agent said, ‘No, that’s not what’s happening here. You need to be paid for this.’ And it turns out my agent was right, because it’s had real value.”
Ray says that the follow-up ad is already written, but it remains unclear when it will start screening in AMC theaters. Meanwhile, new episodes of Saturday Night Live air on NBC on Saturday nights and are made available for streaming on Peacock.